vice is broke: how vice went from a free street magazine to a 5 billion dollar hype and down to zero.

early vice covers when it was cool and FREE

gavin mcinnes cover perhaps? it was all in the making…

racist!… must have been gavin’ cover too

 

terry richardon before cancellation

also see the books on dos and don’t and history of sex just don’t get em on amazon

we loved vice magazine in its early days. it was hilarious and kooky. in new york city, we’d pick em up on the corner on our way to work for free… read em, then chuck em.

some issues were so good we’d photocopy articles and mail to friends who lived in less fortunate cities and countries were vice wasn’t available. the article were about sex, drugs, dos and donts, identity, travel, and just about any random thing in any given category you’d least expect. then suddenly we heard vice is bought by CNN… or that’s what i recall. it turns out it wasn’t CNN it happened to be HBO. same shit. it was one of those corporate-lame legacy outlets.

“make the cool guy feel rich, and the rich guy feel cool and you got em”

– vice is broke

a documentary on vice magazines history by eddie huang

 

for me and so many other that was the end of vice. i don’t think i followed them after that really. every once-in-a-while we’d see a video on youtube about nuclear wolves in chernobyl, or some country on the african continents civil war funded by the west. we wanted to like them but it wasnt the same. the one memorable video from the later versions of vice was with simon ostrovsky in ukraine, who seemed competent enough. atleast, because by now, vice had surely lost all its cool and without simon ostrovsky’s substance there was nothing much left aside with a bunch fart boys.

 

have a watch. thoroughly enjoyed the documentary “vice is broke” by eddie huang, granted it is first-and-foremost a dis track to shane smith, non the less its a great dive into the past and meeting some of the great people who worked on it in its earlier days. good watch, see it on mubi.com (don’t have mubi? try 7 day free trial, hey its between mubi and criterion, the rest are crap anyway). by uh